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Is a Key Account Management CRM implementation in the pipeline of your pharmaceutical organization?Avoiding the common pitfalls and prioritizing your resources effectively will be key to a successful implementation. In this paper, we provide you with practical learnings from…
It is fast becoming a fact for life sciences industry leaders that there are few blue oceans left to…
At BASE, we have supported multiple companies implementing their processes and tools over the last couple of years. This…
Access functions are becoming increasingly central to the customer engagement process. The shift in position of this function is…
